Privacy Policy

1. Overview

WhoWinsToday ("we", "us", or "our") operates this website as a free, entertainment-only football prediction service. This Privacy Policy explains what information is collected when you visit our site, how it is used, and your rights regarding that data.

2. Information We Collect

We do not require you to create an account or provide personal information to use WhoWinsToday. However, the following data may be collected automatically:

• Browser type and version
• Device type and operating system
• Pages visited and time spent on each page
• Referring website address
• General geographic location (country / city level)
• IP address (anonymised where possible)

3. Cookies

We use cookies and similar tracking technologies to improve your experience and to serve relevant advertisements. Cookies are small text files stored on your device.

We use the following types of cookies:

• Essential cookies — required for the site to function correctly.
• Analytics cookies — help us understand how visitors use the site (e.g. Google Analytics).
• Advertising cookies — used by Google AdSense to display relevant ads based on your interests.

You can disable cookies in your browser settings at any time, though some features may not work as expected.

4. Google AdSense & Advertising

We use Google AdSense to display advertisements on this website. Google AdSense may use cookies and web beacons to collect data in order to serve ads based on your prior visits to this and other websites.

Google's use of advertising cookies enables it and its partners to serve ads based on your visit to our site and/or other sites on the internet.

You may opt out of personalised advertising by visiting Google Ads Settings. For more information on how Google uses data, visit Google's Privacy & Terms.

5. Third-Party Services

We use the following third-party services to power our predictions:

• ESPN API — for live match results and team form data.
• EloRatings.net — for live international Elo ratings.
• Groq (Llama 3.3 70B) — for AI-generated match analysis text.

These services may have their own privacy policies and data practices. We encourage you to review them independently.

6. How We Use Information

• To operate and improve the website
• To analyse usage patterns and optimise performance
• To serve relevant advertisements through Google AdSense
• To comply with legal obligations

7. Data Retention

We do not store any personal data on our own servers. Analytics and advertising data is retained by the respective third-party providers (Google) in accordance with their own retention policies.

8. Children's Privacy

WhoWinsToday is not directed at children under the age of 13. We do not knowingly collect personal information from children. If you believe a child has provided us with personal data, please contact us and we will take steps to delete it.

9. Your Rights

Depending on your location, you may have rights regarding your personal data, including:

• The right to access data held about you
• The right to request deletion of your data
• The right to opt out of targeted advertising

10. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with a revised "Last updated" date. Continued use of the site after changes constitutes acceptance of the updated policy.

11. Contact

If you have questions about this Privacy Policy, please contact us at contact.whowinstoday@gmail.com.